Miami, FL · Open to opportunities

Emily AlfonsoPR & Marketing Strategist

Merging strategy, organization, and hands-on execution to build meaningful brand experiences.

About Me

Strategy first,
people always.

I'm a Public Relations & Marketing Strategist who loves taking a campaign from the first brainstorm to the final event toast.

My work lives at the intersection of sharp strategy and polished execution — press materials that get opened, timelines that hold, and events that feel effortless.

B.A. in Public Relations with minors in Marketing, Sociology, Spanish, and Business Management — University of Miami.

Core Strengths

Strategy & Research

Data-driven market research, campaign architecture, and PR strategy grounded in audience insight.

Organization & Systems

ServiceNow experience, sponsor database restructuring, and seamless campaign workflow management.

Hands-On & People Skills

On-site event management, donor relations, and bilingual communication — fluent in English & Spanish.

Work & Projects

Featured deliverables

A selection of campaigns, documents, and events I've brought to life.

Media Kit

Media Kits & Press Materials

Complete media kits and press materials — browse the kits for APC Visuals and Sim's Desserts.

Event Execution

Pitch Decks & Event Proposals

Stakeholder pitch decks and event proposals — browse the decks for APC Visuals and Foot Forward Foundation.

Copywriting

E-Newsletters & Digital Copywriting

Donor outreach, Q2 newsletters, and drafted LinkedIn posts — browse the Style Saves and APC Visuals work.

Editorial Design

Magazine & Editorial Design

Clean visual layout designs crafted in Adobe InDesign and Photoshop — browse PINK Magazine and the Tokyo travel brochure.

Research & Analytics

PR Research & Analytics

Market research insights and data-driven strategy briefs — browse the Poppi health claim crisis case study.

Event Execution

On-Site Event Gallery

Photos from Style Saves events I've helped run — volunteer days, galas, and brand activations.

Toolkit

Skills & tools

The software and systems I use daily to design, organize, and deliver.

Stukent Social Media Certification

Adobe Photoshop

Adobe InDesign

Canva

ServiceNow

Microsoft Office

Off the Clock

Cultural curation

A little peek at what I'm into when I'm off the clock — the boards, playlists, and films I can't get enough of.

Boards & Inspiration

My happy place: a good moodboard.

My boards aren't really collections — they're whole universes. Each one is a specific era, aesthetic, or vibe I could never explain out loud; I just know it when I see it, and then I pin it. Scroll one and you'll get the feeling instantly.

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